Built for market organisers, by market organisers
Run your market.
Not your spreadsheets.
StallsApp takes your market from application to market day — approvals, card payments, pitch maps — with the admin on autopilot.
The complete platform, free to start · fees drop as your market grows
- A1Hazel & Fig PreservesPaidChecked in
- A2Marigold BakehousePaidChecked in
- A3Ridgeline CoffeePaidNot arrived
- B1Wildflower CeramicsUnpaidNot arrived
- B2Tussock & TwinePaidInsurance 6d
Market day, 7am: who's paid, who's arrived, who's standing where.
From application to market day
Three steps replace the spreadsheet, the bank-transfer chasing and the Sunday-night email marathon.
Publish your market
Stall types, prices, dates — and a public apply link to share.
Approve your stallholders
One click says yes and reserves their requested dates.
Get paid, run the day
Card payments land in your Stripe. The day sheet runs the morning.
Everything a market runs on
Built around how markets actually work — stall types, regulars, waitlists, rain days and all.
Applications without the inbox
Stallholders apply from your market's public page — insurance, food rego and photos attached, no account needed.
Tussock & Twine
Food stall · requested 3 dates
- New
Bellbird Woodcraft
Craft stall · 2 dates
- New
Saltgrass Sourdough
Food stall · 4 dates
Everything you need to say yes, on one card.
Payment confirms the stall
Approval opens a payment window you set — a week unless you say otherwise. Card payment locks the spot in; unpaid holds go back to the waitlist on their own.
- Paid $45
Marigold Bakehouse
Pitch A2 · confirmed
- 54h left
Ridgeline Coffee
Approved · payment window open
- Waitlist invited
Wildflower Ceramics
Hold expired · spot released
The chasing you used to do by text message.
The field, laid out before you get there
Paid stallholders drop into their pitches automatically — regulars keep their usual spot.
Auto-assignment respects who always stands where.
- Approve and book in one gesture
- One click approves and reserves every date they asked for.
- Waitlists that run themselves
- A freed-up spot invites the next in line by email.
- Ticketed events too
- Sell visitor tickets and scan QR codes at the gate.
- Email that sends itself
- Confirmations, reminders and day-before briefings, on time.
- Rain-day insurance
- Cancel a day: everyone refunded and emailed in one action.
- Compliance on autopilot
- Insurance expiry warnings wherever you make decisions.
Everything you need to run a modern market
Every plan is the complete operating system for your market — applications, payments, pitch maps, day sheets and the emails in between. Paid plans lower the booking fee, so StallsApp gets cheaper per booking as your market grows.
Free
For new and occasional markets.
A$0/month
Standard
For growing weekly markets.
A$79/month
Pro
For established organisers running multiple markets or higher booking volume.
A$199/month
Enterprise
For councils, festivals and large event operators.
Custom pricing
Every plan includes the complete platform
- Unlimited markets & stallholders
- Applications & document review
- Request-to-book with payment windows
- Ticket sales & QR gate scanning
- Pitch maps, day sheets & team accounts
- Automated emails
- Notices to stallholders about their bookings
Running something bigger?
Large festivals, councils and enterprise organisers get custom pricing, negotiated booking fee caps, dedicated onboarding and premium support.
Booking fees apply to card payments taken through StallsApp. Stripe's processing fees are charged separately by Stripe — currently around 1.7% + 30¢ for domestic Australian cards. Prices shown in Australian dollars and include GST.
Frequently asked questions
For market organisers
- What is StallsApp?
- StallsApp is stall booking and market management software for market organisers — stallholder applications, approvals, card payments, pitch maps, entry ticketing and market-day tools. Stallholders apply from your market's public page, you approve them, and card payments confirm their stalls.
- What does StallsApp cost?
- Every plan includes the complete platform. Free is A$0/month with a 4% booking fee on card payments; Standard is A$79/month at 2.5%; Pro is A$199/month at 1.5%. Prices are in Australian dollars and include GST; Stripe's card processing fees are separate (currently around 1.7% + 30¢ for domestic Australian cards).
- How do stall payments work?
- Approving an application opens a payment window — seven days by default, and each market can set its own. The stallholder pays by card, the money settles into your own Stripe account, and payment locks the stall in — unpaid holds go back to the waitlist automatically.
- Do I need a Stripe account to use StallsApp?
- Card payments run through your own account with Stripe — the payment provider behind millions of businesses worldwide — connected from your payment settings in a few minutes. Every payment settles directly to you, and StallsApp never holds your money. Card payments are optional, though: you can take applications and record cash or bank-transfer payments before Stripe is set up.
- Can I still take cash or bank transfers from stallholders?
- Yes. Card payments are built in, not compulsory — you can mark any booking as paid or waived yourself, so cash on the day, bank transfers and comped stalls sit alongside card payments in the one list.
- What happens if I have to cancel a market day?
- Cancel the day with a reason and StallsApp unwinds it: every booking on that day is cancelled, card payments are refunded in full automatically, and each stallholder is emailed. A rained-out market takes one action, not an afternoon of phone calls.
- Do stallholders need an account to apply?
- No — stallholders apply from your market's public page, attaching insurance, food registration and photos, without creating an account. Once approved, they book stalls for any upcoming market day.
- Can I sell visitor tickets too?
- Yes — every plan includes entry ticket sales with QR code scanning at the gate. On the Pro plan, buyers can also add their tickets to Apple and Google Wallet.
- How do I move my market over from spreadsheets and email?
- Create your market, add its stall types and dates — most organisers are set up in an afternoon — then share your market's public page with your existing stallholders. They apply once, you approve them, and from there their details, documents and booking history live in one place.
- Where does StallsApp operate?
- StallsApp is an Australian platform. New organisations currently sign up in Australia, with plans billed in Australian dollars; New Zealand support is on its way.
For stallholders
- Does StallsApp cost stallholders anything?
- No — there's no stallholder fee or subscription. You pay the stall price the organiser sets. Some markets add a small booking fee at checkout; when they do, it appears as its own line before you pay.
- How do I apply for a stall?
- Apply from the market's page on StallsApp — you only apply once per market, attaching whatever that market asks for, such as public liability insurance, food registration or photos of your stall. Once approved, you can book a stall for any upcoming market day.
- How do I pay for my stall booking?
- When the organiser approves a booking, you have a payment window to pay by card, which locks your stall in — each market sets its own, and your approval email shows the exact deadline. Markets that take cash or bank transfer record those payments against your booking instead.
- Can I cancel a booking or get a refund?
- Contact your market organiser — cancelling releases your stall to other stallholders, so it's their call. When an organiser cancels a paid booking, the card payment is refunded in full. Each market sets its own cancellation window.
- Do I need insurance or food registration?
- Each market sets its own requirements. If a market requires public liability insurance or food registration, its application form asks for the documents when you apply — nothing beyond what that organiser needs.
Your next market day, minus the admin
Set up your market in an afternoon. Your stallholders will notice the difference before you do.
Get started free